Marketing Manager, Marketplace Marketing

Amazon
Full time
🇨🇳Shanghai, China
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  • Work with global and CN sales/product team to align AU key business priorities and translate into marketing material to recruit new sellers growth and seller success

  • Plan and implement go-to-market strategies to drive market place awareness, Seller launch, product enrollment and Seller success

  • Create/translate marketing contents into various content tools (success stories, pitch decks, flyers, videos) for Seller engagement and education

  • Create innovative and scalable marketing campaigns, including Launch Initiatives, Annual Seller Conference, content marketing and social marketing programs

  • Work with marketing team to identify and activate all necessary online and offline marketing channels to deliver key messages and campaigns

  • Drive CN Seller insights generation for sales/product team to optimize the product offerings

  • Design and track marketing metrics, always seeking ways to improve

  • Ongoing communications on marketing progress and results with global and CN stakeholders