Marketing Communications (Marcom) is the creatively led global team that oversees Apple’s consumer-facing marketing. We ensure the flawless development and execution of world-class communications across all media and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that deliver simple, engaging, and inspiring marketing experiences to both new and existing customers.
The Senior Brand Strategist is pivotal to identifying high-impact strategic opportunities and shaping how Apple articulates brand and product narratives across Greater China. This role bridges global brand ambition with local market realities, uncovering unaddressed consumer needs and setting the strategic foundation for truly integrated campaigns.