Responsibilities
- Engage and influence key customer stakeholders by leading strategic meetings to uncover marketing goals and Key Performance Indicators, translating them into actionable campaign strategies.
- Drive exceptional campaign results, quantify business impact, and demonstrate exceptional value to customers, maintaining account hygiene.
- Build and pitch data-driven solutions to maximize customer value through Google’s advertising solutions, handle objections, and ultimately achieve business growth targets.
- Analyse campaign data, ensuring performance is accurately tracked, and delivering measurable results aligned with customer objectives.
- Monitor performance data to extract key insights, identifying and cultivating qualified upsell opportunities to drive future customer growth and build pipeline.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience in sales, business development, advertising, account management, marketing, or consulting.
Preferred qualifications:
- Experience in digital marketing and with associated products and tools (e.g., Search, YouTube, Google Marketing Platform, etc.).
- Experience driving performance marketing for high-growth global accounts, with a proven track record in search marketing, language-progressive search strategies (e.g., intent-based matching, semantic structures), and complex digital measurement/attribution frameworks.
- Experience with advertising campaigns and building relationships with customers or agencies.